TWILIGHT
Bronson
Vertigo films don’t have much money so they would have to use technological convergence such as YouTube to show trailers of there films other than that they would use horizontal integration meaning they would ask other companies externally to promote Bronson and distribute it via DVD and so forth.
Twilight was created by( name of company) a mainstream company meaning they would have large amounts of money for budget and adverting meaning they could use synergy with other instructions like a Sugar magazine, McDonald's this helps both
companies not only sell the products but also gain awareness
